Sales and Marketing Assessment
Intuitive Online Sales and Marketing Skill Assessment Tests

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Must Have Skills and Traits in Sales and
Marketing Professionals
Skillrobo enables rapid and effective skill-based screening of Sales and Marketing profiles
Relationship Building Skills
Storytelling Skills
Market Research Skills
Communication Skills
Key Functions in Sales and Marketing
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Market Research
The team focuses on identifying customer needs, evaluating competitors, and understanding market trends. This research supports informed decisions about product features, pricing strategies, and positioning, ensuring better alignment with customer expectations and industry gaps.
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Brand management
Marketers craft a consistent brand identity that communicates value and differentiates offerings. This includes developing brand visuals, tone, and messaging that resonate with target audiences across platforms, increasing recognition and building long-term trust.
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Sales Management
Sales managers oversee lead conversion, sales forecasting, and territory planning. They support teams with training, goal tracking, and CRM tools. This structure maximizes productivity and ensures sales activities align with overall marketing strategy.
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Marketing Communication
Marketing teams create communication strategies using digital ads, email campaigns, public relations, and social media. Messaging is crafted to educate, engage, and convert prospects, reinforcing brand value and encouraging customer action across multiple channels.
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Consulting
Sales and marketing teams often work as consultants to internal departments and clients. They advise on campaigns, pricing, product-market fit, and messaging, ensuring every strategy aligns with business goals and drives measurable growth.
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Customer Relationship Management
CRM involves nurturing leads, managing post-sale interactions, and analyzing customer feedback. Teams use CRM tools to track communication history and personalize interactions, improving customer satisfaction, retention, and lifetime value through consistent engagement.
Roles in Sales and Marketing
Sales Force Representatives
Account executive
Sales Admin
Sales Operations manager
Customer success reps
SEO specialist
Marketing Manager
Content Marketing Specialist
Digital Advertising Analyst
Evaluation for Sales and Marketing Roles
The sales and marketing department drives brand visibility and lead generation. Hiring for these roles demands strong marketing and interpersonal skills. Skillrobo’s online sales and marketing skills assessment tests evaluate job-specific skills, cognitive ability, communication, and personality traits. These tests assess essential competencies like negotiation, product knowledge, research, and communication.
Sales assessment tests can be tailored for different roles—from sales reps to managers—to measure both selling ability and leadership skills. Skillrobo’s sales profile test includes cognitive questions, behavioral insights, simulations, and math-based tasks. A free trial of the platform lets hiring teams explore its effectiveness in identifying qualified candidates.
Skillrobo tests office admin candidates in the following areas:
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Job related skills: – Evaluates the sales and marketing ability of candidate
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Communication: – Verbal and written communication is thoroughly tested
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Psychological traits: – Sales and marketing personnel need good interpersonal skills
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Organizational skills: – Ability of candidates to organize and execute their work is tested